Government 2.0: Leveraging Social Media for Politics and Government
New Generation of Politics 2.0 : Government 2.0 Communication and Social Change with Web 2.0
According to the tech savvy folks at CNET, government agencies and political representatives are increasingly leveraging web 2.0 technologies (also know as social media, the Interactive Web, and Live Web) for greater citizen (customer) interaction:
Governments are expected to increasingly use social networking and other Web 2.0 innovations as a means of fostering greater participation and dialogue with their citizens, as well as encouraging more effective intragovernment communication.
“A lot of Web 2.0 applications will allow government to change the nature of what they can do, in terms of interaction, but apart from the technical side of things, there will be a greater focus on improving the business of government,” said Richard Harris, research vice president at analyst firm Gartner.
What do you think about social media in government?
About the author: Nathan Ketsdever provides ethical social media optimization (SMO) and search engine marketing (SEM) services for entrepreneurs, startups, and non-profit organizations.