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September 28, 2007 / compassioninpolitics

What makes a video go viral? New Free Hugs Campaign….

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Free Hugs for Christ just launched a YouTube channel. They have a couple videos up and are looking to create some more. Cool idea! It got #34th most subscribed recently. In a very, very short time their 4 videos have received 1,500-2,000 views. Here is one of their videos for your viewing pleasure:

Here is the original Free Hugs campaign created by Juan Mann with the Sick Puppies soundtrack that received over 18 million views:

Both are fantastic ideas. What do you think?

FYI: Relationship drives the new movement.  If you want to make your video go viral, having a “remarkable” video (thanks Seth Godin), friending a bunch of like minded people on YouTube (and perhaps some that aren’t like minded) or perhaps twitter, asking people to subscribe, asking people to put the video on their youtube channel, and using heyspread or Tube Mogul to post your videos to multiple sites.  Also, posting them to niche video sites like GodTube is helpful too.  Finally, garnering online and offline coverage helps a bit too.  Speaking in a universal language is  very helpful, but so is actual translation via dotSub if you video is instructional or information focused. Oh,  if you like the idea of the Free Hugs for Christ, show the kids from Santa Monica some love and send their video along.  Also, if you like my blog, please subscribe on Google, Technorati, or your RSS feed of choice.  I have links to all of that on the right side tool bar.  If you have any questions about subscribing, feel free to pass them along.  Oh, if you have any comments, feel free to pass them along.

(image credit: kalandrakas photo.

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2 Comments

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  1. compassioninpolitics / Oct 4 2007 6:58 am

    I noticed Chris Brogan had a recent post about
    http://www.tubemogul.com/ which is similar
    to heyspread. It allows you to upload video content on multiple sites.

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