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January 7, 2012 / compassioninpolitics

Reach Escape Velocity: Assessing Power the Geoffrey Moore Way

1. Category Power
2. Company Power
3. Market Power
4. Offer Power
5. Execution Power

This occurs at 3 levels:
Top = Vision
Middle = Strategy
Bottom = Execution

* They are all potentially relative to your competitive set or marketplace.

You can watch the full video here. Here is the short version of the video of Geoffry Moores talk at the Stanford Business School. (6 minutes versus 60 minutes)

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